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Understanding the challenges of uptake and increasing awareness of mAgric innovations – Wireless Wednesday

Developers have come up with a number of apps and mobile service to help farmers especially small-scale farmers to increase their agricultural skills and yields. In the previous wireless Wednesday meetups on agriculture, it was

noted that most farmers do not make use of the available mobile innovations because of lack of awareness of the existing innovations, complexity of the innovations, most of the apps are developed on platforms that are supported on smartphones whereas a good number of farmers own feature phones and the fact that most of the applications available are on App Stores yet farmers don’t know about these stores or how to access them.


Previous Wireless Wednesday meetup

On 30th October 2013, the m: lab will host one of the frequent meetup dubbed Wireless Wednesday. The event themed Understanding the challenges of uptake and increasing awareness of mAgric innovations, will attract mobile application developers, farmers, government representatives, NGOs, entrepreneurs and other stakeholders in the agricultural sector. The event is sponsored by USAID.

Specific meetup details are;

Date: 30th October 2013

Venue: m:lab East Africa Balcony

Time: 12.00 – 2.00 pm


To participate in the event, RSVP HERE. There will be a live twitter stream during the event, you can join the discussion using the hashtag #WirelessWednesday.

Six Wireless Wednesday meetups on agriculture have been held since last year. Recap articles on the meetups can be found below as follows :-

27th February 2013: Improving the quality and uptake of Agricultural mobile innovations

29th August 2012: Mobile Apps Targeting post harvest challenges in Agriculture

27th June 2012 : Reviewing Mobile Applications Targeting Agricultural Productivity

25th April 2012: Using mobile tech to overcome post harvest challenges in horticulture

29th Feb 2012: Nine considerations for implementing apps for Agriculture

29th Feb 2012:Using technology to enhance productivity in agricultural value chains

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